C
The film
Coca-Cola came to Huge Brazil for an instructional video designed to showcase their production process and make consumers aware of their high standards of quality control.
What I did
What I did
Concept
Design Direction
Art Direction
Visual Design
UX
Credits
Credits
Concept: Ian Burns and Filipe Botton
Copy: Mario Lins
Designers: Maurício Tonon,
Marcos Rodriguez and Douglas Monteiro
Interactive content
The visual language
To explain more about the production process of Coke, we decided to give the user the power to explore more details about some steps of the movie.
To improve the experience we divided the movie into chapters and we
showed images, texts, data, curiosities and everything that he needs to know about Coke’s process.
Mobile experience
The visual language
We created a unique experience for the mobile, if the user wants to explore the movie or any information, he has all control over the movie and content.
